Meta Unveils AI App to Compete with ChatGPT

Meta AI App Enters the Chatbot Arena with a Personal Touch.

Meta has unveiled its standalone AI chatbot app, driven by the innovative Llama 4 model. This launch puts Meta in direct competition with ChatGPT, as well as other contenders like Google’s Gemini, Anthropic’s Claude, and xAI’s Grok.

This represents Meta’s most assertive AI initiative to date, designed to serve as a personalized, always-on assistant.

Meta is shifting its approach, moving beyond integrating AI into Facebook, Instagram, and WhatsApp, to making it a primary feature—a continuous companion designed for seamless and natural interactions.

Key Features

• Conversational Engine: Utilizes full-duplex speech for more authentic, real-time voice dialogues.
• Discover Feed: Highlights how users are leveraging Meta AI and allows remixing of shared prompts.
• Personalized Memory: Can remember details about you (with your consent), like travel preferences or hobbies, and tailor responses using your Meta profile data and app usage.
• Web Platform Upgrade: Enhancements to the Meta AI web experience include new tools for text and image generation and editing, along with testing features for PDF export and document analysis.

“2025 will be the year when a highly intelligent and personalized AI assistant reaches over 1 billion people, and I believe Meta AI will be that pioneering assistant.” – Meta CEO, Mark Zuckerberg

Since 2023, Meta AI has integrated into its core applications, reshaping search functions across Facebook, Messenger, Instagram, and WhatsApp. By January, it boasted 700 million monthly users